McDonald’s is issuing an apology after footage showing a notice that was being displayed inside one of its restaurants in China saying that black people were “not allowed to enter” went viral online.
Again, for those who still doubt that Black people and particularly #AfricansinChina are being targeted we feel it is our duty to share this. A sign at a @McDonalds restaurant seems to make this perfectly clear pic.twitter.com/FaveKrdQHi
— Black Livity China (@BlackLivityCN) April 11, 2020
Footage that has been circulating on social media over the past few days shows the sign being displayed at a restaurant in Guangzhou, according to CNN.
The restaurant, located in the industrial city of Guangzhou, displayed a sign reading, “We’ve been informed that from now on black people are not allowed to enter the restaurant,” the notice read. “For the sake of your health, consciously notify the local police for medical isolation, please understand the inconvenience caused.”
The incident comes as racial tensions mount in the city, which is a hub for African traders and home to China’s largest African communities.
In recent weeks, hundreds of Africans in the southern Chinese city were evicted from hotels and apartments after online rumors that the coronavirus was spreading among African people, community leaders told the outlet.
McDonald’s said the store was quickly shuttered when the company became aware of the disturbing notice and that the restaurant’s apparent ban on black people was “not representative” of the company’s “inclusive values.”
“Immediately upon learning of an unauthorized communication to our guests at a restaurant in Guangzhou, we immediately removed the communication and temporarily closed the restaurant,” a McDonald’s spokesperson said in a statement.
In addition, the company said it is administering “diversity and inclusion” training at the store.